SemiPremium enables skipping ads in YouTube and in podcasts on Android and iOS smartphones and tablets. It is specifically designed for bedtime use and being held in the hand before falling asleep to avoid exposure to light and changing the resting position to interact with the smartphone or tablet.

The product enables one press of a physical button to press either the Skip ad button on YouTube, skipping intros and time skipping over ad-reads in podcast apps, either with the display turned on or off. It also provides tactile volume controls, brightness controls and play-pause.

I created SemiPremium after getting tired of having ads increase my sleep onset latency, activating my sympathetic nervous system through annoyance leading to frustration and constantly having my melatonin secretion and levels disrupted being exposed to light from the device, while noticing that YouTube ramps up the long ads and infomercials at night, right around the time when trying to sleep, forcing Skip ad-button interaction when I was going to bed. I had enough of it, and instead of converting to a Premium-subscriber, I built SemiPremium.

Patent pending technology, utilizing the HID tailored to the specific use case of touch-free and vision-free use of handheld devices during bedtime use.

Press one button, once and forget about it. No need to count seconds until the Skip ad button appears, the product takes care of it all. If the YouTube video contains ad-reads embedded in the content, no problem, you can fast forward over those too.

SemiPremium sells as a semi-assembled kit where the customer plugs in the battery and assembles the product housing with 4 screws. The patent application was just filed, and to launch quickly I created a production method for low volume production using more or less the same components as in the product that later will be injection molded with a custom board.

The product consists of:

• Bottom housing
• Top housing
• Button pad
• PCB
• SEEED Studio XIAO NRF52840
• Jauch Quartz 247548 380mAh battery
• 8 tactile swithces
• Battery, controls and GND traces.

No charging cable included.